Welcome to the lighter side of winter.
For decades, Jasper in January has delivered joyful mountain culture and good times in any weather. Warm your toes and your heart at this playful festival with the help of your favourite winter activities!
Toque Up for Jasper in January
Celebrate the season and help showcase Jasper in January's community spirit by wearing an iconic symbol of Canadian winters: the toque! Tourism Jasper encourages businesses, staff, visitors and locals to dress up for Jasper's frostiest festival in their favourite toque, pom-pom optional. Whether you're inside, outside, at the hill, or on the clock, let's make the toque a Jasper winter uniform.
Winter Experiences
When Jasper snow comes to stay, Jasperites say, ‘time to play!’ Winter in the national park is nothing short of magical. Discover the many amazing and unique activities that will make this your new favourite season.
Jasper in January Stories
Wear a toque for Jasper in January
Bring, borrow or buy a toque to wear for Jasper’s frostiest festival.
