Tourism Jasper Team
Meet the Team
Tyler Riopel
CEO
With a focus on strategic planning, corporate efficiency, good governance and customer service, Tyler works to ensure Jasper sees sustainable year round visitation.
Kevin Henderson
Director of Business Development
Kevin is responsible for managing Tourism Jasper’s Business Development division. This includes a focus on overseeing product and experience development while working closely with the Travel Trade and Groups and Meetings markets.
Lety Cortez
Business Development Manager
Lety is responsible for developing and executing FAM itineraries with key tour operators and wholesalers from international markets, as well as managing relationships with them at marketplaces.
Myriam Bolduc
Director of Marketing
Myriam oversees the implementation of the strategic plan and budget as it relates to marketing. She works closely with the marketing team to increase destination brand visibility through all marketing efforts.
Sabrina Doyle
Brand and Content Manager
Sabrina is responsible for content creation, including editorial calendar, strategic planning, blogging, briefing, editing and video production. She works closely with the marketing team to tell compelling, relevant stories for a variety of audiences.
Megan Jones
Graphic Designer
Megan is responsible for creating high-quality assets that align with Tourism Jasper's branding and support marketing, trade, and corporate initiatives. Working with the content team, she will ensure consistency in branding across all channels.
Naji Khouri
Director of Destination Development
Naji is responsible for planning and leading Tourism Jasper’s signature events, supporting non-owned events, and guiding the organization’s visitor experience programs. Additionally, Naji oversees projects related to the development and support of the Meetings, Incentives, Corporate, and Exhibitions (MICE) business.
Halley Gavey
Destination Development Manager
Halley is responsible for Event Coordination, Destination Initiatives including the implementation of the Stewardship Plan and Vibrancy / Animation Projects.
Meredith McLennan
Media Relations Manager
Meredith is responsible for leading Tourism Jasper's earned and social media activity in regional, long haul, US, and international markets. As well as planning, implementing, and evaluating earned media development.
Erin Steeves
Director of Corporate Communications
Erin leads the development and execution of the organization's corporate communications strategy. She works closely with internal teams and external stakeholders to enhance the destination’s reputation through government relations, public affairs, and stakeholder engagement and advocacy.
Tasidy Short
Administrative Coordinator
Tasidy is responsible for general office operations and leads all office-related functions. In addition, she coordinates and is the point of contact for administrative contractors and acts as the organizational lead for the CEO on document preparation, stakeholder communications, meeting and event planning, travel management, and guest hospitality.
Avery Thomas
Business Development Coordinator
Avery coordinates Trade visits and assists with the executing of our Travel Trade Strategies. This includes supporting in both in-person and on-line destination awareness to both national and international audiences.
Liza Kanishcheva
Destination Experience Coordinator
Liza is responsible for overseeing and supporting the operations of the Visitor Experience Centre. She also assists with Tourism Jasper's Signature Events, oversees the distribution of promotional materials and park passes.
Thomas Biddlecombe
Data and Digital Specialist
Thomas is responsible for managing, optimizing, and continually improving the organization’s entire digital ecosystem, including websites, portals, e‑commerce tools, apps, and all major data and reporting systems.
Abby Cunningham
Social Media and Asset Coordinator
Abby is responsible for capturing, producing, and sharing Tourism Jasper's story across social media, bringing four years of broadcast, video, and live-production experience to every piece of content she creates.