March 9, 2017

Jasper Paints the Town Rainbow

The 8th annual Jasper Pride Festival has officially begun!

While walking through Jasper’s downtown core during the annual Jasper Pride Festival, there’s no shortage of vibrant colours, pride flags and delicious rainbow treats to enjoy throughout the weekend. For a winter celebration, Pride brings out the warmth of Jasper’s welcoming community. 

Photo Credit: Katherine Speur

Photo Credit: Katherine Speur

Photo Credit: Katherine Speur

Start off the weekend by getting festive at the official launch of Jasper Brewing Company’s third annual Pride Beer! This year, guests have the choice between the Jasper Pride Red Rye Lager and  the Jasper Pride White Wheat Ale. Brewmaster Jeremy Johnson creates all  Jasper Brewing Co. beers with pure, natural Rocky Mountain water sourced from Jasper’s very own backyard! Proceeds from all Pride Beer sales all weekend long will support the Jasper Pride Festival Society. Pints can also be purchased at the Fairmont Jasper Park Lodge and Famoso Pizzeria

Photo Credit: Katherine Speur

Photo Credit: Katherine Speur

While checking out all of the rainbow window displays, grab a pride themed goodie at Coco’s Café! As another proud supporter of the Jasper Pride Festival Society, Coco’s has also prepared a wide variety of baked goods to support Pride volunteers, sponsors and visitors at the Pride House.  For those attending the Proud and Free Young Adult Event, Coco’s Café will be providing a tasty meal and refreshments after the film viewing.  

Photo Credit: Katherine Speur

Photo Credit: Katherine Speur

Photo Credit: Katherine Speur

For more information on events happening at the 2017 Jasper Pride Festival, visit the Jasper Pride website or follow @TourismJasper and @JasperPride for updates! 

Photo Credit: Katherine Speur

Photo Credit: Katherine Speur

Photo Credit: Katherine Speur


Happy Pride!


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